{"id":220,"date":"2021-01-27T08:48:00","date_gmt":"2021-01-27T08:48:00","guid":{"rendered":"https:\/\/www.jesusvico.com\/blog\/?p=220"},"modified":"2022-10-05T13:19:08","modified_gmt":"2022-10-05T13:19:08","slug":"marketing-en-la-numismatica-griega","status":"publish","type":"post","link":"https:\/\/www.jesusvico.com\/blog\/marketing-en-la-numismatica-griega\/","title":{"rendered":"\u00bfMarketing en la numism\u00e1tica griega?"},"content":{"rendered":"\n[et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.14.8″ custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb1px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb3.25″ background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/www.jesusvico.com\/blog\/wp-content\/uploads\/2022\/03\/grecia-min.jpeg\u00bb alt=\u00bbsubasta compra monedas\u00bb title_text=\u00bbsubasta monedas madrid\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb height=\u00bb300px\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.14.8″ header_3_font=\u00bbOpen Sans||||||||\u00bb header_3_font_size=\u00bb17px\u00bb header_3_line_height=\u00bb1.7em\u00bb background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]

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Pr\u00e1cticamente desde sus inicios, la moneda griega se caracteriz\u00f3 por la diversidad estil\u00edstica y tipol\u00f3gica que presentaban sus emisiones. Cada ciudad-estado acu\u00f1aba sus propias monedas y sus \u00f3rganos de emisi\u00f3n, decid\u00edan las representaciones que portaban: divinidades, armas, animales, cer\u00e1mica, etc. La variedad de representaciones fue tan amplia, que incluso dentro de una misma ciudad encontramos monedas con el mismo valor pero apariencia diferente.<\/span><\/span><\/h3>\n

<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.jesusvico.com\/blog\/wp-content\/uploads\/2022\/03\/descarga-20-min.jpeg\u00bb alt=\u00bbsubasta monedas\u00bb title_text=\u00bbcomprar monedas en madrid\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb height=\u00bb250px\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb]

Subasta 145. Sicilia. Agrigento. Tetradracma.<\/span><\/em><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.14.8″ header_3_font=\u00bbOpen Sans||||||||\u00bb header_3_font_size=\u00bb17px\u00bb header_3_line_height=\u00bb1.7em\u00bb background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]

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Por ello, los dise\u00f1os o \u00abtipos monetales\u00bb ten\u00edan tanta importancia, pues deb\u00edan ser distintivos de su ciudad, ejerciendo como s\u00edmbolo de ella en las transacciones, al tiempo que serv\u00edan para identificar su origen. No es que se escogiera un emblema de la\u00a0<\/span>polis<\/span>\u00a0<\/span>para plasmarlo en las monedas, sino que lo que se representara en ellas, ser\u00eda a partir de entonces considerado como tal.<\/span><\/h3>\n

<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.jesusvico.com\/blog\/wp-content\/uploads\/2022\/03\/descarga-22.jpeg\u00bb alt=\u00bbsubastas monedas\u00bb title_text=\u00bbcomprar monedas en madrid\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb height=\u00bb250px\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb]

Subasta 145. Rhegium. Bruttium. Est\u00e1tera.<\/span><\/em><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.14.8″ header_3_font=\u00bbOpen Sans||||||||\u00bb header_3_font_size=\u00bb17px\u00bb header_3_line_height=\u00bb1.7em\u00bb background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]

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Teniendo en cuenta el poco espacio con el que se contaba par las representaciones, los tipos deb\u00edan ser claros y con un lenguaje muy directo, para que cualquier persona ajena a ella, pudiera identificar f\u00e1cilmente su procedencia. En general, podemos decir que la moneda griega fue muy conservadora en la elecci\u00f3n y mantenimiento de los tipos escogidos, lo cu\u00e1l facilit\u00f3 la identificaci\u00f3n de la pieza m\u00e1s all\u00e1 de sus fronteras.<\/span><\/h3>\n

La vasta extensi\u00f3n, tanto cronol\u00f3gica como geogr\u00e1fica, en la que se enmarca la emisi\u00f3n y circulaci\u00f3n de la moneda griega, le convierte hoy por hoy en una importante y profusa fuente de recursos iconogr\u00e1ficos, de los que podemos extraer gran informaci\u00f3n de su vida social, religiosa, econ\u00f3mica, etc. En esta ocasi\u00f3n, queremos destacar aquellas con referencias a las industrias y fuentes de recursos econ\u00f3micos de la\u00a0<\/span>polis,\u00a0<\/span>donde nos llegan a mostrar la especialidad y especializaci\u00f3n de su econom\u00eda.<\/span><\/h3>\n

<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.jesusvico.com\/blog\/wp-content\/uploads\/2022\/03\/descarga-23.jpeg\u00bb alt=\u00bbsubasta monedas\u00bb title_text=\u00bbcomprar monedas en madrid\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb height=\u00bb250px\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb]

Subasta 145. Lucania. Metaponto. Est\u00e1tera.<\/span><\/em><\/div>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.14.8″ header_3_font=\u00bbOpen Sans||||||||\u00bb header_3_font_size=\u00bb17px\u00bb header_3_line_height=\u00bb1.7em\u00bb background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]

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<\/span>Esta exposici\u00f3n de los recursos de la\u00a0polis: cereales, pesca, olivos, viticultura, etc., fue en su momento, una forma de divulgar y enaltecer su principal recurso econ\u00f3mico. Al tiempo que para nosotros supone una fuente de estudio pues, en algunos casos, las representaciones son tan espl\u00e9ndidas y detalladas que podemos adivinar el tipo de uva o semilla de cereal que cultivaron en determinadas zonas. Descubrimos, as\u00ed, otra funci\u00f3n desarrollada por la moneda, no s\u00f3lo como medio de pago, sino como un elemento publicitario de los recursos de la\u00a0polis, mostr\u00e1ndose como icono de su patria, all\u00e1 donde llegara a trav\u00e9s de las distintas transacciones.\u00a0<\/span><\/h3>\n

Y es que la moneda ha ejercido a lo largo de la Historia una importante labor de comunicaci\u00f3n, transmitiendo a sus usuarios mensajes de inter\u00e9s pol\u00edtico, econ\u00f3mico, hist\u00f3rico, etc., revel\u00e1ndose como un elemento de propaganda de gran utilidad para el Estado.<\/span><\/h3>\n

Autor: Ana Vico Belmonte<\/strong><\/h3>\n

<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb3_5,2_5″ _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb3_5″ _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_column][et_pb_column type=\u00bb2_5″ _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.jesusvico.com\/blog\/wp-content\/uploads\/2022\/03\/descarga.png\u00bb title_text=\u00bbdescarga\u00bb _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb text_font_size=\u00bb17px\u00bb global_colors_info=\u00bb{}\u00bb]

www.tendenciasdelarte.com<\/a><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb35px||||false|false\u00bb global_module=\u00bb199″ global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_blog fullwidth=\u00bboff\u00bb posts_number=\u00bb300″ _builder_version=\u00bb4.14.8″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_blog][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"

Pr\u00e1cticamente desde sus inicios, la moneda griega se caracteriz\u00f3 por la diversidad estil\u00edstica y tipol\u00f3gica que presentaban sus emisiones. Cada ciudad-estado acu\u00f1aba sus propias monedas y sus \u00f3rganos de emisi\u00f3n, decid\u00edan las representaciones que portaban: divinidades, armas, animales, cer\u00e1mica, etc. La variedad de representaciones fue tan amplia, que incluso dentro de una misma ciudad encontramos […]<\/p>\n","protected":false},"author":4,"featured_media":221,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"\n

Dear Customer,<\/h3>\n\n\n\n

    Above all, we wish that both you and those around you are in good health in the face of this health crisis that, fortunately, it seems we are overcoming.<\/h3>\n\n\n\n

    We wanted to dedicate this first entry of our new blog to introduce you to the news that we have been working on for a long time and that during these last and complicated months of confinement, we have decided to carry out in the company.<\/h3>\n\n\n\n

\u00a0\u00a0\u00a0\u00a0In the first place, we have to make public the incorporation of Segarra Numism\u00e1tica to the Jes\u00fas Vico group.\u00a0This well-known firm has more than 50 years of experience in the sector.\u00a0Fernando Segarra is a member of IAPN (\u00a0International Association of Professional Numismatists\u00a0<\/em>) and founding member of AENP (\u00a0Spanish Association of Professional Numismatists\u00a0<\/em>).\u00a0With his entry, we wanted to carry out an expansion strategy, expanding the solidity and coverage of the company.\u00a0\u00a0<\/h3>\n\n\n\n
\"\"
\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0IAPN Congress (Jerez de la Frontera 2012)<\/em>
<\/figcaption><\/figure><\/div>\n\n\n\n

On the other hand, we have had the necessary time to finish formalizing and structuring two new services that, although we had been carrying out them in recent years, we had not offered them openly.<\/h3>\n\n\n\n

\u00a0\u00a0\u00a0\u00a0The first of these is the laboratory.\u00a0This house has always tried to rely on existing scientific studies in order to clarify the authenticity of a specific piece or accurately determine its state of conservation when required.\u00a0We were pioneers in signing a collaboration agreement with the Autonomous University of Madrid more than a decade ago and we wanted to consolidate this commitment by opening a new line of collaboration with the international laboratory SGS Tecnos, which has a department specialized in Historical Heritage.<\/h3>\n\n\n\n
\"\"<\/figure><\/div>\n\n\n\n

Along these same lines, we collaborate closely with European laboratories specializing in thermoluminescence and C14 studies, as well as with NGC for coin encapsulation.<\/h3>\n\n\n\n

\u00a0\u00a0\u00a0\u00a0The other line of work carried out has been the opening of a new legal advice department.\u00a0Faced with an increasingly complex scenario in terms of Historical Heritage, we have developed, together with the prestigious office Olivares Abogados, an innovative support for collectors.\u00a0The conservation of Historical Heritage corresponds to the public and private spheres and, as market agents, from this house we feel the obligation to ensure compliance with the law.<\/h3>\n\n\n\n
\"\"<\/figure><\/div>\n\n\n\n

Finally, after several months of work, we have launched our new website, which responds to the demands of the current market and in which we will gradually introduce improvements and updates. <\/h3>\n\n\n\n

    Likewise, we have introduced a new 360\u00ba photography system, which has already been launched in the archeology section of the Online 8 auction, and which we will soon incorporate into the numismatic part.<\/h3>\n\n\n\n

Receive an affectionate greeting, <\/h3>\n\n\n\n

Jes\u00fas Vico<\/h3>\n\n\n\n
<\/div>\n\n\n\n
\n\n<\/div>\n","_et_gb_content_width":"1920","footnotes":""},"categories":[5],"tags":[],"class_list":["post-220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-numismatica"],"yoast_head":"\n\u00bfMarketing en la numism\u00e1tica griega? | Jes\u00fas Vico<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.jesusvico.com\/blog\/marketing-en-la-numismatica-griega\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfMarketing en la numism\u00e1tica griega?\" \/>\n<meta property=\"og:description\" content=\"Pr\u00e1cticamente desde sus inicios, la moneda griega se caracteriz\u00f3 por la diversidad estil\u00edstica y tipol\u00f3gica que presentaban sus emisiones. 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